Redevelopment of Mandurah Forum by Benoy revealed

by Sophie Cullen on May 4, 2016 in Interiors
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Benoy has unveiled Mandurah Forum's $350 million redevelopment

A global studio of Architects, Masterplanners, Interior and Graphic Designers, Benoy has announced that the AU$350 million redevelopment of Mandurah Forum in Western Australia has now been officially launched. Benoy confirmed its involvement last year as the concept interior designer collaborating with local practice and project architect Hames Sharley.

Located in Western Australia's second largest city, Mandurah, Mandurah Forum will be one of the state's largest regional shopping centres once the revitalisation is complete. Benoy's Teams are delivering their design expertise to the malls and public areas.

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"Mandurah Forum is one of our first appointments in Australia and we are very excited to see it reach this latest milestone. Working with clients around the world, we are seeing a marked increase in those who are investing in renewing their schemes as an alternative to building new which is incredibly interesting for us as designers," said Robert Bishop, director at Benoy.

The upgrade will transform Mandurah Forum into a major regional retail destination, transforming the 30-year-old shopping centre into double it’s present size. Retail floor space will expand, with an additional 26,200 sq-m and will include two additional department stores and more than 220 new specialty stores.

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As the retail sector continues to evolve, the development is following the trend to become more leisure-orientated; placing an emphasis on Food and Beverage offers, fresh markets and spaces for 'Pop-up' and independent retailers. Embracing an indoor-outdoor concept, a new partially externalised area will also be introduced.

The development's concept design has drawn inspiration from the geography of the surrounding Mandurah area and the relaxed coastal lifestyle; celebrating the city's location with the seaside to the west and hills to the east. In turn, the concept creates a different character for each of the zones and provides a balanced retail experience for the development as a whole.


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