Readership Profile Questionnaire

It would help Perspective to understand more of our readers if you can spend about 3 minutes to answer the following 12 questions

1. Are you...?

2. What is your age?

3. Which sector are you in?

4. How long have you been practising in the industry?

5. Which of the following best describes your job title/function?

6. In which of the following broad groups does your personal total annual income from all sources fall (including salary, bonuses, benefits, stock or investment dividends, rentals, etc.)?

7. How many full-time staff does your company employ locally, including all divisions and branches?

8. How much time in total do you usually spend reading Perspective in an average month?

Printed issue
Digital issue

9. How frequently do you visit the Perspective website (excluding digital issue) and its social media pages (e.g. Facebook, Instagram and Twitter)?

Social Media

10. Which of the following trade related publications have you read or looked at in the past 4 weeks?

11. Please list five types of trade information you find most important to you, e.g. people, interviews, projects, new products, technology, etc.


12. Please rank the importance of the following sources of trade information, with "1" being the most important and "5" being the least important.