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IN REVERSE

Posted on Jun 18, 2013 in Dose of Design , Lifestyle , Products
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In an Israeli first, Design Museum Holon unveils an exhibition by the internationally-renowned artist, designer and architect Ron Arad

Ron Arad returns to Design Museum Holon with In Reverse, three years after the opening of the iconic building which he designed himself. Arad remains one of the world’s most influential and enigmatic designers and over the last 30 years has made a pivotal contribution to the art, design and architecture worlds.

Brought to international fame by his Rover chair and Bookworm bookshelf, Arad has since collaborated with leading brands such as Alessi, Vitra, Swarovski and Kenzo and designed Yohji Yamamoto’s Tokyo flagship amongst many other critically acclaimed projects. Arad has presented solo exhibitions at Centre Pompidou in Paris, MOMA in New York and the Barbican in London.

In Reverse focuses on three decades of Ron Arad’s work in metal, his favourite material, culminating in a major new project;exploring, through physical experiments and digital simulations, the way in which automobile bodies, specifically the Fiat 500, behave under compression.

From Wednesday 19 June 2013 until Saturday 19 October 2013

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