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Special Promotional Feature

Axor unveils purist bathroom collection

by on Nov 1, 2017 in Archive , Products , Special Promotional Feature
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AXOR ShowerHeaven 1200/300 4jet creates a spray of silky raindrops with its innovative PowderRain spray type

AXOR ShowerHeaven 1200/300 4jet creates a spray of silky raindrops with its innovative PowderRain spray type

German sanitaryware maker AXOR debuted its new bathroom collection at ISH in Frankfurt this year

AXOR's new collection of more than 70 products is marked by eye-popping purist and minimalist design aesthetics that speak the simple and uncompromising design language of the brand, part of the Hansgrohe Group. The AXOR Uno collection, for example, is inspired by the original Purist movement, with two precisely shaped cylinders joined together at a right angle.

A collaboration with Phoenix Design studio, the clear-cut and sleek two-cylinder faucet is in the purist form, and as a result is a pleasure to use. In polished brass or chrome, the spout and handles are available in radically or gently rounded versions. The operation of the mixer has been reduced to the essentials, with water-flow control achieved by pressing a button, turning the 'Zero' handle or lifting the ergonomically shaped loop handle. Also available are the AXOR Uno freestanding washbasin mixer, floor-standing bathtub mixer and shower pipe.

The purist design defines the minimalistic look of the Axor Uno faucet collection

The purist design defines the minimalistic look of the AXOR Uno collection

"Implemented at the highest technological levels, AXOR Uno is the quintessence of Purism: clean, minimalistic, subtle. This collection embodies the most fascinating shapes of Purism, both in form and in function," says Silke Giessler, Head of AXOR Brand Marketing. "Each individual product reflects valuation for the material and precise and consistent construction. The underlying factor is our commitment to delivering perfection in design, craftsmanship and functionality."

The AXOR ShowerHeaven 1200/300 4jet, the brand's new flagship overhead shower, is a purist design piece incorporating state-of-the-art engineering that promises a luxurious showering experience. Featuring a generous 1.2m-long, 30cm-wide shower head in high-quality metal, the device is equipped with four retractable 'wings' with evenly distributed embedded silicone nozzles; it also sports integrated ambient lighting for the ultimate in relaxation.

The shower has three types of jets – the concentrated mono jet in the middle, the expansive rain jet, and the body jets with unique PowderRain spray; these can be used alone or in combination to produce a relaxing massage spray, a soothing rain shower, or a gentle drizzle, guaranteeing the user a sensory experience like no other.

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