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Longchamp has renovated its historic flagship store in Paris

by Leona Liu on Oct 25, 2016 in Architecture
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The historic flagship store of Longchamp in Paris has received a contemporary face-lift thanks to a team of visionary architects and designers

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Located on Rue Saint-Honoré, the Longchamp store is set in a building that is a registered historic monument, of which the edifice was constructed in 1735. The three arched windows of 404 Rue Saint-Honoré feature a head sculpted in stone at the top, which is characteristic of early 18th-century architecture, and these have been meticulously restored by master stone-cutters.

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The flagship store offers three floors and 7,500 sq-ft of luxurious materials and elegant designs in an open space with warm colours that exude a spirit of modernity and femininity. Contrasting textures of wood, leather, and fabric create a beautiful showcase for the most beautiful pieces in the collections. Onyx columns rise near maple and rosewood décor and tailor-made wooden niches house the brand’s most iconic creations.

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Carbondale, who has reinvented luxury architecture from New York to Hong Kong, restored the 6-floor limestone façade and enlarged the ground and second floor display windows to maximise views and natural light to the store interior

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While under construction, American artist Ryan McGinness created Mindscapes, a bright, exuberant work measuring over 10,000 sq-ft to wrap the historical building with vibrant contemporary art.

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