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EYES ON THE EAST

by Mavis Wong on May 20, 2013 in Architecture , Interiors
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Can a work-life balance truly be achieved in a business hotel? Take a look at East Beijing and you’ll see

Jiangtai, a district in the northeast of Beijing located between the Fourth and Fifth Ring roads, might not be a familiar location for a hotel, but for one that positions itself as ‘a business hotel with a life’, it is a good fit. Just 15 minutes from the airport and the CBD, the tranquil neighbourhood is convenient enough for a happy work-life balance and, as an added bonus, art is in the air – the 798 and Chaochangdi art zones are right on its doorstep.

A key component of the 59,000 sq-m mixed-use Indigo, East Beijing – Swire Hotels’ second establishment in the Chinese capital following the highly-praised Opposite House – immediately stands out. “The curved hotel tower was designed to embrace the landscaped parkland to the east and to give the hotel its unique character,” says Peter McCaffery, director, Asia, at Benoy.

Benoy is responsible for both the hotel’s architecture and interiors (except for the F&B venues, which have been designed by Neri & Hu Design and Research Office) to create a coherent design that echoes the relaxed and boutique philosophy of East. And this is experienced as soon as you stepped across its threshold. The lobby is imbued with a relaxed, contemporary style – and staff dressed in casual wear – immediately creating a calming atmosphere to welcome guests.

“We specifically did not want to create an overly grand entrance or one that has that commercial feel found in many other business hotels. To ensure we got the right scale, we designed a double-height area with visual connections across the floors. A double-height corridor was placed opposite the main entrance to give clear sight lines straight to the park as soon as guests arrive,” adds McCaffery.

For the full story, get your copy of the June issue of Perspective now!

 

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